PRODUCT

Digital Guide

A digital guide for scenic areas, parks and cultural venues. Staff maintain POIs, facilities, recommended routes and merchant menus, while visitors browse routes, read POI introductions and save favorites in a mini program.

Core value

Put POIs, routes, dining and activities into one phone — fewer questions from visitors, fewer redesigns for operators

  • Maintainable points of interest

    POIs, venues and facilities are maintained in the back office, so content updates don't wait for a release.

  • Recommended routes

    Configure themed tour routes so visitors follow a path without backtracking.

  • Menu display

    Merchant menus attach to POIs, putting dining, activities and shopping in one guide.

  • Save favorites

    Visitors save POIs they like, making trip planning and return visits easier.

Core features

Content maintained in the back office, consumed directly in the mini program

  • POI management

    • Maintain POI names, locations and descriptions.
    • Organize POI hierarchy by attraction or park.

  • Venues & facilities

    • Mark restrooms, information desks and parking separately.
    • Show them alongside attractions on the guide map.

  • Recommended routes

    • Configure multiple routes by theme and duration.
    • Routes string POIs together for visitors to follow.

  • Digital menus

    • Merchant menus display alongside linked POIs.
    • Prices and dishes are maintained in the back office.

  • Favorites management

    • Visitors can save POIs for quick access.
    • Favorite data feeds later operations analysis.

  • Mini program guide

    • Guide content is viewable directly in the mini program.
    • No separate app needed — scan and go.

Scenarios

Parks, venues and districts that need self-guided tours and POI descriptions

  • Natural attractions

    POIs, routes and facilities in one place for smoother self-guided visits.

  • Museums & cultural venues

    Exhibition halls and exhibits mapped as POIs, with a clear visitor route.

  • Theme parks

    Rides, dining and restrooms on one map, cutting down on enquiries.

  • Cultural tourism districts

    Merchant menus paired with street POIs, so visitors never get lost while exploring.

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