DOUYIN LOCAL LIFE
Douyin Ecosystem Solutions
Connects content, traffic, transactions, private domain and analytics to serve brands, merchants and creators, using platform tools plus third-party capabilities to scale growth and monetization.
- Group-buy packages
- In-store validation
- Creator visits
Introduction to local services
Douyin Local Services is a business for offline merchants across the local-life industry. Merchants can offer group-buy packages or vouchers and present them through short videos, livestreams and POIs, guiding users to buy online, redeem in store and drive foot traffic to physical locations.
Douyin hotel calendar room business
Douyin Local Services offers an innovative hotel calendar product solution to help merchants digitalize
Overview
Douyin hotel calendar rooms are date-specific room products that hotels offer on the Douyin platform with real-time booking. Users choose a check-in date directly, and room availability, price and inventory sync with the hotel in real time.
A new product type built for instant “book-and-stay” or “book-and-confirm” transactions. It meets the demand for hotel booking when travellers have a clear purpose, while also supporting hotel merchants' revenue management goals.
Calendar product features
Fixed price by date; book after naming the guest
Merchant value
Cost management
Direct connectivity lets merchants manage room inventory, rates and availability in real time, reducing manual operating costs.
Revenue management
Adjust rates in real time based on demand and holidays. Dynamic pricing captures demand, avoids idle inventory and maximizes revenue amid market swings.
Efficiency
Orders support instant or asynchronous confirmation, reducing wait times and manual errors while improving order efficiency.
User value
Instant booking
A transparent, convenient booking experience that avoids failed reservations and price changes.
Better experience
Real-time order confirmation improves the experience; omnichannel consistency prevents complaints over price or availability differences and builds trust.
Security
Platform-guaranteed transactions keep payments secure for worry-free booking.
Product type comparison
Compare product types and choose the solution that best fits your business
| Type | Requires booking | Purchase | Usage | Best for |
|---|---|---|---|---|
| Calendar product | Yes | Buy for a fixed date | Book after naming the guest | Hotels, attractions |
| Presale voucher | Yes | Buy first, book later | Redeem by voucher code | Cross-industry |
| Group-buy voucher | No | Buy directly | Scan to redeem in store | Dining, leisure |
Calendar product
- Requires booking
- Yes
- Purchase
- Buy for a fixed date
- Usage
- Book after naming the guest
- Best for
- Hotels, attractions
Presale voucher
- Requires booking
- Yes
- Purchase
- Buy first, book later
- Usage
- Redeem by voucher code
- Best for
- Cross-industry
Group-buy voucher
- Requires booking
- No
- Purchase
- Buy directly
- Usage
- Scan to redeem in store
- Best for
- Dining, leisure
Scenic calendar ticket solution
A scenic calendar ticket is a new native Douyin Local Services product type for scenic-area merchants. It supports "reserve first, order later" and relies on online reservation capabilities.
- Real-time inventory management to prevent overselling
- Dynamic pricing to maximize peak-season revenue
- Streamlined entry to improve the visitor experience
Yunqi Mountain Scenic Area
Scenic calendar ticket · Adult
Available in November
Live inventory sync
Nov 13
¥120
Nov 14
¥160
Nov 15
¥160
Nov 16
¥100
Nov 17
¥100
Price ¥160
Book nowPresale voucher solution
Addressing three pain points — traffic conversion, redemption rates and risk control — this solution centers on flexible benefits, end-to-end operations and risk protection. It creates value for hotels, users and the platform, helping hotels lock in cash flow early and raise occupancy while meeting users' demand for value-for-money stock-up deals.
- Booking: results returned within 5 minutes
- Redemption: 10-second redemption at the venue
- After-sales: un-redeemed vouchers refunded within 24 hours
Yunshu Lakeview Resort
Deluxe lake-view king room · 1 night
50% off¥399
- · Valid for 180 days; refund anytime before redemption
- · Automatic refund if unused before expiry
Resort industry solution
Addressing three pain points in the resort industry — fragmented customer demand, disconnected on-site experiences and inefficient conversion — this solution centers on scenario-based products, end-to-end operations and experience assurance. It creates value for resort merchants (hotels, attractions, service providers), users and the platform, helping merchants raise average order value and repeat rates while meeting user demand for one-stop, personalized and value-for-money vacations.
- Booking: efficient and transparent, fewer disputes
- Experience: refined details that reinforce value
- After-sales: flexible protection that restores trust
Mountain resort package
2 days 1 night · For two
- Breakfast for two
- Tickets for two
- Free shuttle
- Late checkout
Day 1 · Mountain-view room
Forest hike · Hot spring
Day 2 · Breakfast for two
Attraction tour · Late checkout
Package price ¥1,280 from
View packageGroup-buy solution
Addressing the group-buy industry's three pain points — hard merchant acquisition, high user decision costs and low platform conversion — this solution centers on precise matching, flexible rules and end-to-end control. It builds a group-buy ecosystem spanning local life, retail and services, helping merchants clear inventory and acquire customers while meeting user demand for value and low decision cost, and strengthening the platform's resource integration and monetization for a three-way win.
- Smart reminders: real-time group progress push after launch
- Fast redemption: show the code at the venue for 10-second redemption, with batch redemption supported
- Flexible refunds: one-tap refund for unformed or un-redeemed orders, credited within 24 hours
Seafood buffet dinner
¥138
¥298528 sold- Local services
Nail & lash package
¥88
¥19898% positive
