ALIPAY MINI PROGRAM

Alibaba Ecosystem Solutions

Built on AI, omnichannel collaboration and end-to-end fulfillment, using Taobao & Tmall, Alibaba Cloud, Alipay, DingTalk, Cainiao and Amap to deliver a one-stop digital and intelligent operating and service loop.

Pay-to-member
Credit-based deposits
Lifestyle account

Alipay mini program overview

The Alipay mini program is an open model that lets partners share Alipay's traffic and business capabilities, deliver a better user experience and support merchants' business upgrades.

Alipay “My Mini Programs” list and a scenic-area mini program homepage

Empowering enterprise digital capabilities

Referral acquisition
Acquire customers at low cost through social referrals and analyze conversion across channels precisely
Retention and activation
Use behavioral analytics for precise push notifications and personalized recommendations
Traffic monetization
Turn private-domain traffic into member assets and increase business value
Offline activation
Connect online and offline data to grow store revenue

Precisely operate your private-domain traffic

Referral acquisition, precise growth

Traffic is coming in but conversion is unclear? Running referrals without a proven method? KnowSaaS analyzes activation and monetization by channel so acquisition results are clear at a glance.

Create referral campaigns yourself with no engineering resources. Distribute QR posters in one click, discover and build KOCs, and lower acquisition costs.

QR code generation and management
Funnel analysis
User segmentation
Life account push

Impressions
Clicks
Participants
Shares
Conversions

Retention, activation and precise marketing

Push notifications not landing? Mini programs are used and closed instantly, so retention is hard? Build push strategies around user content preferences to maximize reach and increase stickiness.

Recommend products based on shopping preferences to improve conversion in key placements such as banners and increase retention.

User tags
User profiles
Journey canvas
Smart recommendations

New usersReturning users

Traffic monetization and membership operations

How do you turn private-domain traffic into user assets for membership operations and monetization?

Through open-source SDKs and APIs, KnowSaaS connects data across online and offline channels and builds a unified-ID user system. Points incentives and exclusive campaigns drive membership operations, convert orders and monetize traffic efficiently.

Cross-platform data integration
Unified ID system
User behavior tracking
Coupon management

Activate offline stores and grow revenue

How can offline business break through? How should online and offline operations interact and merge?

Drive offline users online through in-store QR codes and staff-run groups, build a complete tag and profile system, then reach users with Life account posts, mini program livestreams and group messages to complete conversion and grow revenue.